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Journey Research & Strategy

Principal/Owner: Bernie Smith

 

 

contact details:
  Journey Research & Strategy
The Old Stables
85a Station Road
Broughton Astley
Leicester
Leicestershire   LE9 6PU
UK
tel: 01455 284177
fax: .
mobile: 07836 649512
email: bernie@journey.uk.com

 

Key Services Offered:
Market research service, strategy development, strategy implementation, business planning, market development, business development, business case development.

Core Experience of Principals:
Strategy development and implementation (business case development and business planning). Sales experience ranging from large scale capital projects to developing sales channels for residential and SME customers).Marketing (business/product launch to brand development).Market Research (programme definition and results interpretation). Project management of new business developments and strategy implementation.- M&A and post acquisition integration delivery. Product/Partner evaluation and development in setting up new business ventures. Channel Development (especially with regard to using technology e.g. call centres and the internet). Development of web enabled B2B and B2C commercial opportunities.

 

Qualifications:
BA, MBA

Industry Sectors:
Aerospace, industrial and marine propulsion. Emergency/standby power. Power engineering. Engineering consultancy and project implementation services for fibre, food, precursor chemicals and pharmaceutical industries. Energy supply to B2B and B2C customers. Energy retail including affiliate and affinity programmes encompassing financial services, telecommunications, general retailing, environmental products/services.

Strategy and operational roles in a number of companies with the requirement to be innovative yet pragmatic. Sales and Marketing experience covering large scale capital equipment sales to customers on a worldwide basis to developing products and services for retail residential customers in the UK. Experience in rapidly evolving industries and markets which has required distilling and adapting learning from other sectors, shaping regulatory, environmental & government attitudes and identifying new opportunities ahead of competitors.

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