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Kroeger & Co

Principal: Peter Kroeger FInstIB

contact details:
	Kroeger & Co 22 Pinewood Gardens Tunbridge Wells Kent     TN4 0NN UK
tel:	01926 730 479
fax:	.
mobile:	07904 766 230
email:	peter@peterkroeger.com
web:	www.peterkroeger.com

Key Services Offered:
Finance, General Management, Export, Exit Planning

Everyone wants to sell their business, or exit from it, at some stage. When the time is right. When the conditions are right. And of course when the price is right. The question is how to get to that stage - in a planned, organised, effective (and relatively painless) way.

That's where we come in. We work with you to identify what needs to be done to create the right conditions and environment for the optimum sale or exit. Then we work with you to make that happen.

First we focus on your personal aims and aspirations for the short, medium and long term. Then we assess the wider business context, your market and operating environment, the opportunities and challenges. From this we develop the right positioning and a structured, achievable high-level exit plan. We then address each aspect of the plan in more detail to create a customised implementation programme, which can include:

• Ensuring your records, systems and contracts will pass due diligence checks
• Identifying buyers for your company and making the approaches on your behalf
• Managing the sale process on your behalf while you, with less distraction, ensure your business "makes its numbers"
• Helping you achieve the price and terms you want

Our business improvement services also include:

• Profit improvement plans and tracking
• Developing performance criteria and measurement systems
• Objective advice on adjusting exit plans as external conditions change
• Preparing plans for raising working capital and equity capital
• Identifying worldwide channels to market
• Export market plans, advice on export grants and aid schemes
   
  

Core Experience of Principal:
Partner Chartered Accountants 1977 to 1981 Owner-manager of a UK software house from 1984 to 1999 M&A advisor focusing on cross border transactions in the tech sector between UK and France, Germany, Holland and USA 199 to 2003 Chief executive of a £50m security guarding firm in London 2003 to 2006. M&A is my specialist area.

Qualifications & Accreditations:
Chartered accountant ( South Africa) so long ago. Several sales training, leadership and management training courses undertaken over the years. Accredited Associate and Fellow, Institute for Independent Business (FInstIB).

Industry Sectors worked in:
IT, Tech, support services, medical

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