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Velocity Associates

Principal/Owner: Tom Holzel

contact details:
	Velocity Associates 3 Durham Street Boston MA       02115 USA
tel:	617.293.1958
fax:	617.266.3028
mobile:	617.293.1958
email:	tomholzel@iib.ws tmh@velocityassociates.net
web:	www.velocityassociates.net

Key Services Offered:
Business support - particularly market positioning and marketing communications.

Core Experience of Principals:
Product and Corporate "positioning." Flat panel displays, LCD, Plasma, digital displays, instrumentation, cockpit displays, medical displays, CRTs, display optics, video projection systems, photographic systems. Air rifles, ballistics.

A large SEO (Search Engine Optimization) industry attempts to improve Google, Yahoo, etc., rankings by means of technical tricks. By now, most search engine spiders have been reprogrammed to ignore these mechanical schemes. BY FAR THE MOST EFFECTIVE WAY to boost search engine rankings is to produce a web site that is clear, concise and compelling. This ALWAYS requires a 2-pronged effort: Create a unique "position" in your industry, and then explain it in an interesting manner. To execute this strategy requires acute marketing skills closely coupled with lucid copywriting talent. The same is true for business plans, especially those targeted at venture capital firms wshere you asre spinning dreams. Velocity Associates is expert in providing this positioning service. (See VA web site for details.)

Qualifications:
Sales & marketing for B2B technology firms with specialties in all aspects of flat panel displays. Advertising avenues, direct mail, trade shows, sales and Rep firm operation. See www.velocityassociates.net for complete list.

I am a Web site CONTENT specialist, which is to position a company or product so as to attract maximum attention. Eight out of 18 articles at www.velocitypress.com are Google ranked #1. (This is a non-technical form of SEO - search engine optimization.) Business and marketing plans, particularly for technology-oriented start-ups and IPOs.

Industry Sectors:
Flat panel displays, Medical displays Military displays

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