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Charmaine d'Aguiar

Principal: Charmaine d'Aguiar BA (Hons)

contact details:
	Charmaine d'Aguiar 16 Cumberland Road Brighton East Sussex     BN1 6SL UK
tel:	01273 703 676
fax:
mobile:	0778 7762771
email:	charmdag@iib.ws

Key Services Offered:
General business management support, especially retail.

Core Experience of Principal:
Retail, Business Management and Startup. I was the MDO of three independent sports retail outlets in London and Brighton for 18 years and was actively involved in running my business, having implemented 4 Startups. With each business, there were different problems to overcome and varying economic pressures over the years. I have experienced the problems generated by difficult trading conditions, had cash flow crises and weathered economic recession. I have practical experience of every aspect of retail: daily operations, buying, purchasing, staff training and motivation, store security, merchandising, advertising, public relations, supplier liasion and much more.

Qualifications & Accreditations:
BA Hons Business Administration.
Accredited Associate, Institute for Independent Business (AInstIB).

Industry Sectors worked in:
Retail [Sports]

I have strong interpersonal and communication skills, good organisational ability and perceptive business awareness. I interact comfortably with people of all ages and backgrounds and am happy working as part of a team or individually. I sold the business in 2000, decided to do a degree in 2002, graduated in 2004 and embarked on a new direction in life.

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